4 million reasons why you shouldn’t pay for backlinks
When trying to optimize your website for search engines there is the ‘right’ way to go about it, and a ‘wrong’ way to go about it, and as the New Hampshire flower shop recently found out, the wrong way can mean $4 million dollars worth of wrong. 4 million reasons why you shouldn’t pay for backlinks.
When try to promote your business online search engine optimization counts for everything, this is the score that google (and those other search engines…) gives your website that ultimately determines where you will rank for specific keyword phase. If you can rank for certain high value phases it can mean big bucks for your business, so it’s any wonder that people will do anything that can to get their website ranking on Google.
4 million reasons why you shouldn’t pay for backlinks
I have many conversations with either current clients of ours and potential clients looking for SEO, all of whom want to get the most bang for their buck, they want to know what they can do to ensure they can get to the coveted number 1 on Google, and trust me, I’ve heard many interesting theories. In the end, I must sound like a broken record but there is really no upside to using dangerous strategies such as buying backlinks and trying other “black hat” strategies that Google frowns on, because it only take one person to report that link, or for Google to crawl your website and your banished from existence. In the case of Ryan Abood and his parents’ New Hampshire flower shop, that was 80% of his revenues out the door and $4 million big ones down the drain, luckily this story has a happy ending, but it’s one helluva way to learn it!
Bottom line, if your SEO company isn’t being transparent about what they are doing for your SEO you better start asking question.
